Project Overview

The St. Johns Cultural Council is issuing this Request for Qualifications (RFQ) for the design and creation of a painted mural for the building at 368 A1A Beach Boulevard, St. Augustine Beach, Florida. This building is part of the St. Johns County Pier Park and is viewed by hundreds of thousands of visitors to St. Augustine Beach every year.

The selected artist will create a design based on public input that will be reviewed by a public art panel and approved by the City of St. Augustine Beach.

The budget for this project is $10,000, with a target deadline for completion of September 30, 2024.


Mural Specifics

The mural will be located in St. Augustine Beach between the Cultural Arts Center at the St. Augustine Beach Hotel and the St. Johns County Fire Rescue Station #7. This location is within walking distance of the St. Johns County Ocean Pier, which sees significant foot traffic daily from residents and visitors, especially during the summer months. The mural will be on the north-facing wall of the building, which measures 41’ 4” x 10’ 6” (348 sqft). 

Click here for a sketch of the building.

The building is made of concrete blocks and is in relatively good condition. The wall will be prepared (with input from the selected artist) and ready to paint; costs of this prep will be covered by the Cultural Council and its funders. The mural must be painted on the building and sealed with anti-graffiti coating to protect the finished work from vandalism and normal wear and tear from the elements.


The St. Johns Cultural Council is seeking a mural that reflects the history and culture of St. Augustine Beach using high-quality motifs to generate excitement and engagement among residents and visitors. This project is partially funded by Live Wildly, an organization dedicated to raising awareness for the importance of wildlife conservation in Florida. Live Wildly works to balance smart growth for a robust economy and a connected, resilient landscape.

The public will have an opportunity to provide input to influence the final design. Artists should consider the following:

  • – People connecting with nature
    • – St. Augustine’s rich surf culture history dating back to 1915 or earlier
    • – St. Augustine Beach became a hot spot in the 1930s following the construction of the St. Johns County Beach Pier and the St. Augustine Beach Hotel, both funded by the federal Works Progress Administration which aimed to stimulate the economy following WWII.
  • – Imagery should reflect the area biodiversity, flora, fauna, and ecology
  • – Inspire a harmonious and sustainable future in St. Augustine Beach


This call is open to Florida artists, with preference to artists living in St. Johns County. Applications will be judged by the eligibility criteria below:

  • – Complete application submitted by the deadline
  • – The application demonstrates evidence of professional competence
  • – Artists should have a record of successful completion of permanent and/or temporary public art commissions

Proposal Requirements

  • Artist Statement that outlines your interests, describes your art practice, provides a summary of your professional experience as an artist, and addresses how that experience may qualify you for public art commissions.
  • – Current Resume including public art commission, exhibition, and publication history. Links to online portfolios are encouraged.
  • – Images of previous work, including most recent commissions and realized projects. Please submit only successfully completed projects.
  • – Statement of Intent that outlines a proposed approach to this project.
  • – Project Budget including artist fee, supplies, travel, insurance, and any other requirements. The maximum budget for this project is $10,000.
  • – Proposed Timeline that includes revisions, preparation of mural space, installation of mural, and any additional work needed. The mural project must be completed by September 30, 2024.

The selected artist must be available to attend a community meeting during the last week of July 2024 to receive public input.

Proposal Submission

Applications are accepted online until July 8, 2024 at 11:59 PM. Applicants will be notified following the deadline whether or not they have been accepted for the project. Email questions to [email protected].